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Embrace Hearing

4.65 Stars (24 Reviews)
Updated: May 22, 2023
By: Jonathan Trout
Jonathan Trout
Content Manager
Jonathan is a former product and content manager for Retirement Living. His background spans sales/marketing, finance, and telecommunications. Jonathan’s expertise in consumer wellness and research-backed data stories helped educate seniors on financial planning, retirement, and community resources. Jonathan graduated from Oklahoma State University with a B.S. in Environmental Sociology.
Content Manager
Edited By: Lauren Hamer
Lauren Hamer
Sr. Editor
Bringing more than a decade of editorial experience to Retirement Living, Lauren focuses on reporting senior-related issues, including retirement planning, finance, consumer protection, and health and wellness. Lauren has edited consumer content for Credible, Angi, Slickdeals, Jobs for the Future, and more.
Sr. Editor

Since 2011, USA based Embrace Hearing has sold high performance, state-of-the-art hearing aids online for about a third of the price local retailers charge. They buy high-performance hearing aids from the top manufacturers in the world and sell them directly to you. They put an emphasis on product quality, outstanding customer service and exceptional value.

Embrace Hearing

Editorial Breakdown

Ease of Purchase 4.8 Stars
Warranty 4.6 Stars
Price 4.8 Stars
Customer Service 4.5 Stars

Overall Rating 4.7 Stars

Bottom Line

Embrace Hearing makes and sells custom programmed, state of the art hearing aids. Models start at $899 per ear and offers exceptional clarity, smartphone connectivity, and rechargeability.

Embrace Hearing Review

Embrace Hearing customizes hearing aids for each customer using hearing tests uploaded on their website or faxed to the company. Embrace Hearing offers three hearing aid models to choose from depending on your needs and budget. Each model comes in two or three performance levels.

The National Institute on Deafness and Other Communication Disorders reports that roughly 29 million adults in the U.S. could benefit from wearing hearing aids. However, of adults aged 70 and over diagnosed with hearing loss, fewer than 30% have ever worn hearing aids. Among adults aged 20 to 69 diagnosed with hearing loss, that number drops to 16%. Embrace Hearing seeks to improve the hearing of any age group with their mission statement, “To hear better is to live better and to embrace hearing is to embrace life.”


  • High performance, state-of-the-art technology
  • Custom programmed by audiologists
  • Bluetooth and Rechargeable models with smartphone streaming
  • Affordable prices
  • 45-day return policy with full refund
  • 3-year warranty
  • $400 off X-950 models until May 31, 2023


  • Customer service is only available over the phone or online

Embrace Hearing Aid Models

Since 2011, Embrace Hearing’s Audiologists have been customizing hearing aids for each customer using either a hearing test they provide or Embrace’s online hearing test. Embrace Hearing offers both “Behind the Ear” and “Invisible in the canal”, Bluetooth and Rechargeable models to meet your needs and budget. All Embrace Hearing aids come with a 3 year warranty.

  • The X-Series is a receiver in canal (RIC) model with integrated Bluetooth, is suitable for mild to profound hearing loss. In addition to excellent clarity in the most challenging situations, this model can be directly paired to your smartphone (iPhone or Android) for direct, 2-way hands-free calls. It is is available in both rechargeable and battery models. Tinnitus programming is included on request. The X-Series is available in 2 performance levels: the X-520 and the top of the line X-920. All X-Series models have a 45 day trial, custom programming and a 3-year warranty. Prices start at $899/ear.

  • The C-Series is an ’invisible-in-canal’ model is suitable for mild to severe hearing loss. This model fits entirely into you ear canal making it almost invisible. The hearing aid volume can be controlled by a free smartphone app or an optional remote. Tinnitus programming is included on request. The C-Series is available in two performance levels (C-540 and C-940). All C-Series models have a 45 day trial, custom programming and a 3-year warranty. Prices start at $899/ear.

Embrace Hearing

Source: Embrace Hearing

Embrace Hearing premium hearing aids come standard with a variety of hearing aid features and accessories, including live program optimization which automatically adjusts hearing aids to the noise level in the current environment. Standard features and technology include:

  • Wind block
  • Directional microphones
  • Up to 20 programmable bands to increase clarity
  • Live program optimization
  • Batteries or rechargeable
  • Wax guards
  • Domes
  • Bluetooth for hands free calls
  • Tinnitus programming
  • 3 year warranty

Embrace Hearing Aid Accessories

There are no remotes required for either the X-Series or the C-Series – both are ‘controlled’ with a free SmartPhone app. With the X-Series, you get two way 100% hands free phone calls. For someone who prefers a traditional hands help remote, these can be purchased for $199. They also offer a TV Streamer for the X-Series ($299) that allows you to stream your TV’s sound directly into your hearing aids

Embrace Hearing Aids Costs and Payment Plans

As noted in our Best Hearing Aid Guide, the national average cost for a single hearing aid runs around $2,300. Embrace Hearing passes on significant savings to customers because they buy directly from a quality manufacturer then sell directly to consumers. Prices range from $899 for an entry level model to $1,249 for the the top of the line. The chart below breaks out costs by model and options, and shipping is free on all purchases. There is no sales tax added to your order.

Embrace Hearing offers two monthly payment plans, or you can pay in one lump sum at the time you place your order. 24 and 36 months with 14.9% interest. The Care Credit program lets you pay over 12 months with no interest or 24 months at 14.9 percent interest.

You have 45 days to try Embrace Hearing aids, and if they don’t work out, you can return them for a full refund. Unlike local clinics, there are no programming or re-stocking fees.

Embrace Hearing Premium Hearing Aid Prices
Model X-550 X-950 C-540 C-940
Price $899 $1,249 $899 $1,249
3 Year Warranty Yes Yes Yes Yes
Bluetooth Yes Yes No No
Clarity Ok Excellent Ok Excellent
Custom Programmed Yes Yes Yes Yes

Occasionally, Embrace Hearing offers promotional sales and discounts. For example, it’s current deal offers $400 off the X-950 hearing aids until May 31.

Embrace Hearing Customer Support

Embrace Hearing has dedicated customer support via a toll-free number, email, fax, or from the website using an online contact form. Help is always available 24 hours a day, every day of the week. Embrace Hearing’s website has an excellent hearing aid resource library, which includes instructional videos, answers to common questions, service and repair information, a glossary and online accessory store.

How to Buy Embrace Hearing Aids

Embrace Hearing aids are available on their website or by phone by calling 855-278-3108. To place an order, you will need a hearing test so that the Embrace Audiologists can custom program the hearing aids for your precise needs. Once you submit or complete the test, Embrace will send you a recommendation. From there, you choose the hearing aids and accessories you want on the website or speak to their hearing experts to get a recommendation or answer any questions. Embrace Hearing’s audiology team is always available to help you make the best hearing aid selection based on your preferences, budget and hearing test.

After you place an order, Embrace Hearing’s audiology team custom programs the hearing aids based on the hearing test results. Hearing aids are shipped to the consumer within 24-48 hours and received within a week. Once you receive them, the Audiologist that programmed them will contact you to help as required for as long as you own the hearing aids.

Embrace Hearing

Source: Embrace Hearing

Embrace Hearing Complaints

Embrace Hearing’s hearing aids are ranked first among 15 other brands on ConsumerAffairs. Embrace Hearing is a ConsumerAffairs Accredited Brand with a rating of 4.8 out of 5 stars. The company earned an “A+” rating from the Better Business Bureau with zero complaints and became a BBB-accredited business in June 2016. Positive customer reviews most often emphasize the exceptional, friendly customer support and the quality and affordability of Embrace Hearing aids.

Embrace Hearing FAQ

  • What is the difference between Embrace Hearing’s RIC and CIC hearing aids?
    Embrace Hearing’s X-Series are behind-the-ear “RIC” or receiver-in-canal hearing aids. With this style, the body of the hearing aid is behind your ear and then a thin transparent wire goes over your ear and into your ear canal. Embrace Hearing’s C-Series are CIC — “completely-in-canal” — hearing aids fit entirely into your ear canal making them almost invisible. For more information each model is explained in our article about different types of hearing aids.

  •  hearing aid

    Source: Getty
  • Will my Embrace Hearing aids be comfortable right out of the box?
    Yes, your Embrace Hearing aids come with everything you need to use them as soon as you receive your order but the Audiologist that programmed your aids will call you to help you with any issues. All Embrace Hearing models come with an assortment of domes that fit into the ear canal to be sure you get the right fit. Over the first 8 weeks or so, the hearing aids will automatically re-program themselves adapting to you and your environment. Because of this, adjustments are rarely required but if you would like an adjustment, Embrace does them free of charge.

  • Do Embrace Hearing aids work for all levels of hearing loss?
    No one Embrace Hearing model addresses all hearing needs. However, you can find a solution among the company’s three hearing aids, whether your hearing loss is mild, moderate, severe or profound. If you have advanced or profound hearing loss, you should consider the X-Series (starting at $899/ear).

  • How does Embrace Hearing’s “Live Speech Focus” feature work?
    Embrace’s X-950 and C-940 models have a specialized software called “live speech focus”. This enables the hearing aids to work together to determine who is the dominant speaker in your immediate vicinity and the focus directly on them. This is very powerful in a group situation like a restaurant or meeting – anytime when you are with more than 1 or 2 people.

  • What if my Embrace Hearing aids need to be reprogrammed or repaired?
    Embrace Hearing provides free reprogramming services during the 3 Year warranty period. Although Embrace pays for shipping, the X-Series hearing aids can be re-programmed remotely (without you having to send them in to them). After the warranty expires, Embrace Hearing can program and repair your hearing aids for as long as you own the aids. Costs will depend on what is required. However, the company provides videos on the website so you can learn how to maintain your hearing aids yourself.


Embrace Hearing sells high quality, affordable hearing aids with several solutions for improving hearing. The hearing aid models are all built with state-of-the-art technology to offer superior performance for any level of hearing loss. Embrace Hearing ranks highly with consumers for product quality, affordability and highly responsive customer support, making the company a trusted hearing aid provider.

To learn more and start your 45-day trial, call 855-278-3108 or visit the Embrace Hearing website.

24 Embrace Hearing Reviews

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3 Stars

April 24 2024 4:16AM

I couldn't hear high-frequency sounds and often had problems discerning one word from another. My Embrace hearing aids make things louder. They claimed that there are four channels that I can switch from one to the other. but I usually can't tell any difference when I switch from one to the other. I still have the same problems discerning words. It hasn't helped me much in understanding the difference, for instance, between scream and cream and Thursday and thirsty. It makes me hear the high-frequency sounds much more, but it doesn't make them any more clear as far as figuring out what word is being said. Sometimes I know, but sometimes I don't.

Michael C.
Petaluma, CA
2 Stars

January 06 2024 10:43PM

My 312 hearing aids offer very good price/performance. However, I've just replaced my second receiver, the cable from the aid having broken. In addition to the reliability issue, I discovered that the Phonak Size 2 is the same receiver. They're available online for 2/3 the price Embrace wants!

Andrew A.
Carmel, CA
5 Stars

March 31 2023 3:09AM

Embrace had a certain set of features I was looking for in the product. They seemed to have the best lineup of what I was looking for at a reasonable price. The value proposition was pretty good.

I like the Bluetooth integration with the phone and the ability to answer the phone. In the past, historically, hearing aids and phones haven't gotten along well and that, to me, was the best way around the problem.

I liked the idea of being able to switch a battery and not have to worry about charging it for three hours before I could get my hearing aid charged.

The other thing that they had that I thought was great was, I've always had problems in crowds and restaurants, and they had particular filters and settings to let me hear better in those environments.

I have the model X-950. They're a lot more sensitive and their frequency response seems to be really good. They added some more profiles, which I thought were great. Performance overall seems to be better than what I had before and I was satisfied.

I've got a technical issue that we're trying to work through, and Embrace is very conscientious in following up.

Overall, my experience with my hearing aids has been exceedingly positive. I've had some things I've been able to do that I wouldn't have been able to do before without them. I've been very pleased.

Dave B.
Armuchee, GA
5 Stars

January 15 2023 5:03AM

I got hearing aids from Embrace Hearing for my husband. They go into his ear and up, and there's one thing behind his ear. He's lost without them now.

Sometimes, he'll take a nap and come out without them on, and with the first thing I say, he goes, "Oh, I've got to go get my hearing aids." They have been a godsend for him. It has made his life much more comfortable. He's much better off with them.

Joyce R.
Cross Plains, TX
2 Stars

October 21 2022 2:29AM

So far, my Embrace hearing aids are okay but it's a little complicated with the phone that I have. If I go to some place, it seems too loud, even though I try to control it with the app that they have. It really doesn't work that well.

Another problem that I was having before was a lot of static. The older one that didn't have this wireless technology was much better. I had my own little gizmo there that you can take with you to the restaurant and put it louder or lower.

With this one here, if I'm in a restaurant, I'm picking up sounds all over the place. I talked to the other guy that sold me this product, and this is the second pair. The first one they thought maybe was a lot of problems.

They gave me the second pair, but it's the same thing. So, I didn't bother to talk to anyone because there's nothing more you can do with that.

Agostinho V.
Kearny, NJ
5 Stars

July 04 2022 12:39PM

My Embrace Hearing hearing aids are great. I had a great experience with the company. I don't have any regrets about doing it.

Loretta T.
Shreveport, LA
4 Stars

January 03 2022 8:17AM

I wanted something that's a little bit more clearer, and Embrace seemed to be compared to other ones. I liked their price, too. The hearing aids are comfortable. As far as the customer service, I like their politeness and how they work with you. They gave me all the information I needed to make a choice.

Jack W.
Rock Hill, SC
4 Stars

November 06 2021 11:00AM

The customer service people from Embrace Hearing were prompt and did what they said they were gonna do. My hearing aid makes a big difference in terms of day-to-day functioning. It's hard to be without it. The only thing with hearing aids is that if you're in a noisy, crowded room, you lose resolution, which is not a surprise.

John S.
Chapel Hill, NC
5 Stars

October 12 2021 2:14AM

Tim, the salesperson from Embrace Hearing, and the audiologist were both tremendous. I can hear a whole lot better with my hearing aids. My wife is more pleased with my hearing, which helps a lot, and I don't have to turn the TV volume up so loud.

Alan C.
Thomasville, GA
5 Stars

September 24 2021 8:44AM

We love the Embrace hearing aid. Embrace's customer service was all top-notch. We've never had any problem. Once we called up, we've gotten all our answers taken care of. Lois wears the hearing aid all the time. It fits perfect. She loves it, especially the app for her phone.

Patrick M.
Anthem, AZ